Trustpilot plans & pricing
- Collect & respond to Trustpilot reviews for free.
A basic starter package that makes it easy to collect and respond to reviews.
- Showcase reviews on your website & clearly demonstrate marketing ROI.
Everything in Free plus more review email invitations and Lite makes it easy to showcase your stars and TrustScore on your website with a variety of Trustboxes best suited for you.
- Give your marketing & sales a significant boost with a wide range of customizable tools.
A comprehensive, ready-to-go solution that makes it easy to collect, respond, analyze, and showcase reviews to help improve ALL your sales and marketing efforts.
- Full access to Trustpilot Business with superior integrations, data protection & account management.
Everything in Pro and ideal for growing & established brands that require a customizable review solution.
per month (paid annually)
per month (paid annually)
EnterpriseGet a quote
tailored to your business
|Standard Trustpilot service|
Trustpilot company profile page
New review notifications
Respond to reviews
Unlimited basic review invitations
Request reference number
Remove ads on company profile page
|Build your reputation & collect reviews|
100 / month
300 / month
1000 / month
1000+ / month
PrestaShop, Magento, WooCommerce, Shopify and BigCommerce apps
Personalised sender email address
Customised review invitations
Business generated links
Embedded review form
Google Seller Ratings
Bing & Yahoo Merchant Reviews
Free TrustBox widget
Starter TrustBox library
Advanced TrustBox library
|Social media integrations|
One-click sharing to Twitter, Google+, Facebook, LinkedIn
Automated Facebook sharing app
Zendesk review response
|Improve service and retention|
Full statistics and analytics
Multiple user login
Google Search dashboard
Export review data
Trustpilot API to integrate with existing tools
|Dedicated customer success team|
Online support center
Customer success manager
PrestaShop, Magento, WooCommerce & Shopify app integration
Trustpilot API for collecting and displaying product reviews
Import product reviews
Product review TrustBox widget
SEO TrustBox with Rich Snippet stars
Manual review tagging
Automated review tagging
What our customers say about Trustpilot
Revel Systems: How using Trustboxes on their site led to a 16% increase in conversions
"Online reviews are a huge part of the purchase cycle. Every business gets the occasional negative review, but having online reviews is immensely helpful because customers want to know more about your business without having to do a ton of laborious research. Most importantly, your customers want to hear from their peers about their experience with your product." - Revel Systems
How Just Mortgage Brokers increased conversions 57% with reviews
“Online reviews are massively important for everyone. We have higher quality leads. We get more business and more money coming in. Overall, it’s improved morale and made us better as a company.” - Just Mortgage Brokers
Frequently Asked Questions
How does Trustpilot work?
Trustpilot helps you to collect, integrate and distribute real customer reviews. You can get started absolutely free by signing up for Trustpilot Free, no credit card required. Or if the Free package does not meet your needs you can sign up for a Lite, Pro, Enterprise plan.
How long will I have access to my Free Trustpilot account?
With the Trustpilot Free account you have 100 invitations per month. When you exceed your 100 invites you will not be able to invite customers until the next month. Otherwise, you will always have access to your account.
Do you provide training when I signup for the Free account? What happens afterwards?
With the Trustpilot Free account, you can access the Support Center anytime you have any questions about setting up your account. If you need additional support, you can connect with a Support Agent using the Live Chat tool within our software.
Do I have to pay when I sign up for Trustpilot?
No, you do not have to pay anything when you sign up for a Free Trustpilot account online. The Free account gives you limited access to our tools that will help you get started with collecting reviews from your customers. When you are ready for more access, please contact your Trustpilot agent to upgrade your account.
How long does it take to integrate Trustpilot?
In the time it takes you to make a sandwich, you can have Trustpilot fully up and running. It's simply a matter of copying and pasting, e.g. pasting an email into a BCC field to use Trustpilot's Automatic Feedback Service.
Is my data secure?
Yes, your data is 100% secure. Our servers are protected by 24-hour surveillance. Our software and infrastructure are regularly updated with the latest security patches. Our network is protected by an enterprise-class firewall, and all Trustpilot plans include SSL encryption to keep your data safe.
What payment methods do you support after I have selected a paid plan?
We accept wire transfer, PayPal and major international credit cards including Visa, Visa Electron, JCB, MasterCard and Maestro.
How long am I bound to a plan?
Trustpilot's starting contract is 12 months, prepaid. We're confident that you'll see results.