Review Insights
Make data-driven decisions
With the right tools, your customer reviews can provide the practical insights you need — so you can do even more of what’s working and less of what’s not.
Did you know?
Trustpilot's AI has analyzed more than 34 million reviews and discovered 87 million customer sentiments.
Understand how your customers really feel
Our artificial intelligence engine does the heavy lifting to highlight and identify key customer sentiments in your reviews, so you can get perspective on where you’re doing great, and what could use a little more attention.
Monitor your progress
Machine learning sorts all of your reviews and categorizes customer sentiment by our default options — or your own custom review topics — so you can monitor any changes to customer satisfaction in the areas that are most important to your business.
Go from good to great
By identifying and analyzing negative feedback within your 4-star reviews, you’ll quickly figure out how to turn customers into brand advocates — and address small pain points before they become real problems.
How it works
1. Invite customers to share their feedback with a review
Reviews are the simplest form of conversation with your customers. That conversation will not only strengthen their loyalty, but it will also help you learn how can you make your product or service better.
2. An AI automatically sorts customer feedback to specific topics
Our AI is built to save you time and effort, make you more productive, and provide you with support to improve your business.
3. You will receive a report if there is an emerging trend
You can dive deeper into each topic to make proactive decisions that will benefit your business. But, in case you don’t have time for analysis, we will provide you a report on important issues and emerging trends.
Read how Staysure.co.uk uses an AI to analyze over 4.000 reviews each month.
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See how your customers feel in real time. Track your review collection rates, change in TrustScore, impressions of your brand, and traffic to your profile.
Organize your reviews with the tag identifiers that work best for you, like location, sales agent, or vendor. Use them to create highly targeted website widgets on specific pages, or to dig even deeper into your review analytics and insights by key topics.
Every two seconds, a new review is written on Trustpilot’s consumer-facing site. Collecting reviews on Trustpilot gives your current and future customers a place to learn about fellow shoppers’ experiences with your business.
Find out what your customers really think of your business.
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