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See the difference between our plans


Free Plan

Standard Plan

Company and Location Profile Pages with Basic Customization

Includes Ads

Add Brand Messaging, No Ads

Customer Support

Email, Web, Support Center

Add Chat and Call Back

Showcase Trust in TrustBox Widgets

2 basic TrustBox widgets to collect and show your review count

All Free TrustBox widgets, plus 6 Standard TrustBox widgets that showcase your star rating and/or TrustScore

Automated Review Invitation Service
(Service, Locations, and/or Product Reviews)

100 per month

500 per month

Reporting and Analytics About Your Reviews

Basic performance report

Deep analysis of customer feedback

Invite Past Customers in the First 90 Days

Respond to and Report on Reviews

Social Sharing of Reviews on Twitter, Facebook, and LinkedIn

Google Seller Ratings and Product Ratings
Bing and Yahoo Merchant Reviews

Ecommerce Invitation Plugins

Marketing Assets: Use Review Content across Marketing Channels

Image Generator for Social Media Content Creation

Manage User Access to Platform Features

Access to Add-On Modules for Additional Features

Access to third party integrations such as Zendesk, Slack and Hootsuite

Free Plan $0

Create free account

From $159 per month

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Add-on Modules to your Plan


Included in the Scale plan

Keep your review content fresh with unlimited automated review invitations

Make sure new prospects find fresh and trustworthy reviews about your business to support decision-making.

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Included in the Scale plan

Turn more browsers into buyers through showcasing

Our full collection of TrustBox widgets allows you to showcase reviews across your website, email and digital marketing.

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Included in the Scale plan

Strengthen your online presence

Curate your Trustpilot Company Profile Page through adding your brand logo and adding authentic content that will enhance your online reputation.

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APIs help you shine in your own way

Offer your customers a more branded and seamless review experience, building review collection into the checkout flow of your website.

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Product Reviews

Display feedback on individual product lines

Showcase Product Reviews in ads and on your website to make buying decisions easier for prospects considering your products.

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Location Reviews

Manage reviews for stores and branches

Gain greater understanding of customer satisfaction at a branch level and stand out in local search as you display relevant reviews.

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Create better experiences with data

With our artificial intelligence doing the heavy lifting, dive deep into your customer feedback to see trends and insights within your reviews.

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Master our platform with the help from experts

Work directly with our success managers, implementation experts and support engineers to grow your brand trust quicker.

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Frequently asked questions

  • Trustpilot helps you to collect, manage and promote real customer reviews. You can get started absolutely free by signing up for Trustpilot Free, no credit card required. Or if the Free package does not meet your needs you can sign up for a Standard plan.

  • With the Trustpilot Free account you have 100 review invitations per month. When you exceed your 100 invites you will not be able to invite customers until the next month unless you sign up for the Standard plan. Otherwise, you will always have access to your account.

  • No, there are no setup costs.

  • With the Trustpilot Free account, you can access the Support Center anytime you have any questions about setting up your account. If you need additional support, you can fill out this form. Or upgrade to the Standard plan for Chat and Call Back support.

  • No, you do not have to pay anything when you sign up for a Free Trustpilot account online. The Free account enables you to claim your Company Profile Page, and gives you limited access to our tools that will help you get started with collecting reviews from your customers. When you are ready for more access, please contact your Trustpilot agent to upgrade your account.

  • Our Standard Plan starts from $159 per month, with prices going up for each additional module added. We don’t display a comprehensive price list online as we look to create great value tailored packages around the specific needs of each customer, and the way that they want to use Trustpilot. For a quote, please contact our sales team.

  • You don’t need to be a technical wizard to integrate Trustpilot. It’s as simple as copy and paste. We are happy to walk you through step by step and, if you need extra help, our Customer Success team will make sure you get Trustpilot up and running smoothly.

  • Yes, your data is 100% secure. Our software and infrastructure are regularly updated with the latest security patches. Our network is protected by an enterprise-class firewall, and all Trustpilot plans include SSL encryption to keep your data safe.

  • Nothing, your reviews remain on your company profile page on Trustpilot. They are here to stay.

  • We accept wire transfer, PayPal and major international credit cards including Visa, Visa Electron, JCB, MasterCard and Maestro.

  • Trustpilot's starting contract is 12 months, prepaid. We're confident that you'll see results.

  • Give us a call on +1 844 661 9927 (US) if you have any questions or concerns. We'll take care of you.

Start improving your business with trust today

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