The complete rundown of Trustpilot's business model
Did you know that 92% of consumers read online reviews when purchasing a product or service?
Or that 88% trust reviews as much as a personal recommendation from family or friends?
Online reviews matter. Because we want you to get the most out of online feedback, you’ll always have access to online reviews, no matter what type of Trustpilot plan you choose.
Any company can invite their customers to review them, for free. They can also reply to reviews, report reviews, and get basic review statistics, for free.
Companies that choose to subscribe to Trustpilot's business services get access to all of our free services as well as extra tools that make it quicker and easier to engage with customers and learn from reviews.
Here’s how Trustpilot works. Get in touch with any comments.
Find out more about Trustpilot, download a free copy of our Complete Guide to Reviews below.
Do you trust us with your inbox?
You should — we’ll pick out the latest articles,
industry reports, and webinars on review culture
and deliver them straight to your inbox.